In Brief Posted: 12:56 PM PDT · October 29, 2026 Image Credits:Timon Schneider/SOPA Images/LightRocket / Getty Images Julie Bort OpenAI-backed Thrive Holdings acquires ADT Thrive Holdings has acquired physical security company ADT for $10 per share or about $7.6 billion in equity, the companies…
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In Brief Posted: 12:56 PM PDT · October 29, 2026 Image Credits:Timon Schneider/SOPA Images/LightRocket / Getty Images Julie Bort OpenAI-backed Thrive Holdings acquires ADT Thrive Holdings has acquired physical security company ADT for $10 per share or about $7.6 billion in equity, the companies announced on Thursday. Beyond equity, the total enterprise value of the deal is $15.3 billion, ADT said. Thrive Holdings is the holding company spinout from Josh Kushner’s powerhouse VC firm Thrive Capital. It also counts OpenAI as its partner, as well as an investor. The firm’s mission is to hold other companies long-term, revitalizing them with AI. Currently, Thrive Holdings holds over 75 companies, it says. As a partner, OpenAI supplies AI models and tech as well as people, otherwise known as forward-deployed engineers, to Thrive’s companies. Neither ADT nor Thrive announced what new AI-powered security products they will be releasing, but they did tease that the plan was to invest and release new products. “ADT will form the foundation of Thrive Holdings’ smart home security business,” the press release said. AI-powered physical security is having a moment right now. Apple just entered the field with a new line of smart home and home security products in collaboration with LG and Schneider Electric. Amazon updated its smart home line, including new AI-powered home cameras. ADT already partners with Apple and Google and is expected to continue to do so. And who knows what the future might bring? Some startups are offering AI dog robots as roving security guards. Note: This story was updated to include ADT’s current partnerships and to describe Thrive Holdings as a holding company. Topics ADT, AI, In Brief, M&A, thrive holdings, Venture November 4 Boston Buy One Pass, Get a Second FreeCover more ground at TechCrunch’s ultimate founder bootcamp of the year by bringing your co-founder or partner for freeBook before the BOGO deal expires Register Now Newsletters See More Subscribe for the industry’s biggest tech news Related Startups Agent identity startup Mintive lands Cowboy Ventures, Coatue, angels Jeff Dean, Andrej Karpathy Julie Bort 15 hours ago AI Microsoft recorded $10 billion in revenue from OpenAI Rebecca Bellan 1 day ago Enterprise Microsoft hits 10 quarters of record-breaking revenue in a row Julie Bort 1 day ago Latest in AI AI You don’t need to believe in a god to get a religious exemption from using AI at work Amanda Silberling 5 hours ago AI AWS will be a $1T business, Jassy says. But first, it will spend big. Lucas Ropek 6 hours ago AI As search traffic dries up, Reddit announces it’s shifting to a logged-in experience Sarah Perez 10 hours ago